Marketing Officer (CRM, Overseas Market)

Responsibilities:

• Maintain and evaluate the automated customer communication journey for onboarding, engaging, upselling customers and prevent customer churn
• Plan, implement and track acquisition, retention and loyalty programs
• Prepare communication materials including eDM, mobile app push, popup message, POSM etc
• Analyze data to provide actionable insights to supervisor

Requirements:

• Degree holder in Marketing, Communications, Journalism or related disciplines
• Minimum 2 years of relevant experience in CRM Marketing/Campaign Management/Email Marketing, etc
• Excellent in English and Chinese copywriting skills
• Sensitive to numbers, strong analytical skills & artistic sense
• Well-organized, self-motivated, detail-minded, able to multi-task and a team player
• Candidates with less experience will be considered as Assistant Marketing Officer

*Interested candidates, please apply directly with your resume, clearly indicating your proven language skills, availability, and expected salary.